• Publications
  • International Students
  • Academic Calendar
  • Library
  • Newsletters
  • Journals
  • Catalog
  • Archive
  • Contact Us

Hamida Mosharraf Moniea (HMM1)
Senior Lecturer | Full-Time Faculty

Contact Information
Phone: +880-2-55668200 Ext. 6334
Email: hamida.mosharraf@northsouth.edu
Office: NAC 848

 

 

About

Hamida Mosharraf Moniea is a Senior Lecturer in the Department of Management at North South University, Bangladesh, and Coordinator of the Career & Placement Center (School of Business and Economics). She holds an MBA in Marketing from New Jersey City University, USA with perfect CGPA, and a Bachelor of Arts with Honours in Business Management from the University of Worcester, UK. She was inducted into the Delta Mu Delta International Honor Society and the Golden Key International Honour Society, USA, in recognition of her outstanding academic excellence. Her research interests include human resource management, organizational behavior, sustainability, and higher education development. She has presented and published widely in Q1 journals, international conferences, and book chapters, receiving multiple Best Paper Awards in India and the UK. Beyond academia, she actively mentors students through career programs and competitions, enhancing employability and leadership skills.

Selected Publications

CONFERENCE PARTICIPATION

12 October, 2024
Presented the paper titled “Female Students Pursuing Tertiary Level Education in Bangladesh: A Conceptual Framework Development for Advancing Quality Education and Gender Equality” at the National Conference on Education and E-Learning (NCEE-24) on 12th October 2024 in Lucknow, India.

15–17 April, 2024
Presented the paper titled “The Impact of Flexible Working Schemes on Organizations and Organizational Cultures in the Media and Communication Industries in Bangladesh: A Theoretical Framework” in the CBER-MEC 13th International Conference on Business & Economic Development (ICBED)-2024, New York, USA.

8–9 December, 2023
Presented the paper titled “A Comparative Analysis of Human Resource Management Style and Practices and Their Impact on Organizational Performance: Evidence Based on Foreign and Local Manufacturers in Bangladesh” in the 8th International Conference on Globalisation, Entrepreneurship and Emerging Economies (ICGEEE), organized by CBER at University of London, UK.

31 August, 2023
Presented the paper titled “The Impact of South Korean Entertainment on the Purchase Intention of Korean Products among Bangladeshi University Students: A Conceptual Framework” in the International Conference on Korean Culture in Bangladesh: Inter-Asian Communication & Transcultural Phenomenon, organized by SIMEC Institute of Technology.

7–8 January, 2023
Presented the paper titled “Impact of Internet Use on Bangladeshi University Students' Academic Performance: A Theoretical Framework” in the 14th International Conference on Humanity, Social Science, and Sociology (ICHSSS-2023), hosted by the International Research and Development Center for Publication (IRDCP), India.

10–11 December, 2021
Presented the paper titled “The Factors of COVID-19 Pandemic Effect on University Faculty Members' Psychological Wellbeing: An Empirical Study based on Public and Private Universities in Bangladesh” in the 6th ICHRM, organized by IBS Hyderabad, India.


SCHOLARLY PUBLICATION

ARTICLE

Huda, S. S., Saha, S., Kabir, M. H., & Moniea, Hamida Mosharraf (2026).
Neighbourhood tourism: a study on Bangladesh tourism industry. International Journal of Services, Economics and Management, 17(1), 68–80.

Tarannum, T., Moniea, Hamida Mosharraf, Sarah, M.K., & Miah, K. M.
Internet usage patterns and academic performance: A comparative study of public and private university students in Bangladesh. Education and Information Technologies, Springer.
[Manuscript ID: EAIT-D-24-06454R2] (Accepted for publication; forthcoming)
Impact Factor: 3.6 (2023, Scopus)

Huda, S. S., Dilshad, S., Mosharraf, Hamida, & Uddin, M. I. (2022).
Social Challenges Faced by Health Service Providers in Managing COVID-19. International Journal of Applied Research on Public Health Management (IJARPHM), 7(1), 1–6.


BOOK CHAPTER

Moniea, Hamida Mosharraf, & Newaz, N. B. (2026).
The impact of South Korean entertainment on the purchase intention of Korean products among Bangladeshi university students (Chapter 7).
In R. K. Roy (Ed.), Korean culture fandoms: Affective practices and identity in a global context. Springer.

Moniea, Hamida Mosharraf, Tarannum, T. (2024).
Women in Tertiary Education in Bangladesh: A Conceptual Framework for Quality Education and Gender Equality (Chapter 5).
Book: Women Empowerment For Gender Equality: Diverse Initiatives from Across the World, Vernon Press.

Moniea, Hamida Mosharraf, Miah, K. M., Tarannum, T., Osegueda, C. M. (2023).
A Conceptual Model Development of COVID-19's Impact on Bangladeshi Faculty Member's Psychological Wellbeing (Chapter 4).
Book: Multidisciplinary Approaches to Organizational Governance During Health Crises, IGI Global (Scopus Indexed).

Miah, K. M., & Moniea, Hamida Mosharraf (2022).
Bangladeshi Diaspora: A study of Brain Gain (Chapter 21).
In 50 Years of Bangladesh - A Tale of A Miracle, edited by Sharifuddin Ahmed, pp. 251–258, Prothoma Prokashoni. (ISBN: 9789849675013)

Ahmed, Jashim Uddin, Moniea, Hamida Mosharraf, Ahmed, A., & Faroque, A. R. (2022).
Bhoomi Diapers: Eco-Friendly Bamboo Disposable Baby Diaper.
Case: Innovation and Entrepreneurship for Sustainability, SAGE Business Cases, SAGE Publications.


CASE STUDY

Ahmed, Jashim Uddin; Moniea, Hamida Mosharraf; and Ahmed, A. (2022).
Dubai Camel Hospital: Finding Room for Growth.
SAGE Business Cases, SAGE Publications.


PRESS | MEDIA

Moniea, Hamida Mosharraf, & Roy, R. K. (2022).
The rise of K-culture and changing consumer behaviour in Bangladesh. The Business Standard.
Retrieved from: https://www.tbsnews.net/thoughts/rise-k-culture-and-changing-consumer-behaviour-bangladesh-436138

Moniea, Hamida Mosharraf, & Miah, Khasro M. (2022).
Amazon Go: cashierless experience. The Financial Express.
Retrieved from: https://thefinancialexpress.com.bd/views/reviews/amazon-go-cashierless-experience-1653058900


BOOK CHAPTER REVIEW

2/15/2023 & 3/11/2023
Reviewed two chapters of the book titled Multidisciplinary Approaches to Organizational Governance During Health Crises, published by IGI Global.

Awards & Honors
  • Best Research Paper Presentation – National Conference on Education and E-Learning (NCEE-24), October 12, 2024, Lucknow, India

  • Best Paper Award – 8th International Conference on Globalisation, Entrepreneurship and Emerging Economies (ICGEEE), December 8–9, 2023, CBER, University of London, UK

  • Best Paper Presentation – 14th International Conference on Humanity, Social Science, and Sociology (ICHSSS-2023), India

  • Best Conference Paper Award – 6th International Conference on Human Resource Management, December 10–11, 2021, IBS Hyderabad, India

  • Inducted into Delta Mu Delta International Honor Society, USA – Recognition of academic excellence

  • Inducted into Golden Key International Honour Society, USA – Recognition of outstanding academic achievement

Educational Qualifications

New Jersey City University, Jersey City, NJ, U.S.A.

Masters of Business Administration

                             

University of Worcester, Worcester, U.K.

Bachelor of Arts with Honours

Academic Experience

North South University, Bangladesh

  • Senior Lecturer, Department of ManagementNovember 2023 – Present

    • Deliver lectures to undergraduate students.

    • Organize seminars to inspire and motivate students toward higher qualifications and career opportunities.

North South University, Bangladesh

  • Lecturer, Department of ManagementSeptember 2019 – November 2023

    • Taught undergraduate students across core management subjects.

    • Conducted seminars and academic guidance sessions to support student employability and progression.

North South University, Bangladesh

  • Part-time Lecturer, Department of ManagementMay 2018 – September 2019

    • Presented lectures to undergraduate students.

    • Organized seminars to encourage academic advancement and professional development.

 

Professional Experience

January 2026 – Present
North South University, Bangladesh
Coordinator, Institutional Quality Assurance Cell (IQAC)

  • Supporting quality assurance initiatives, program evaluation, and continuous improvement processes
  • Collaborating with faculty and administrative units
  • Contributing to institutional development, accreditation activities, and academic excellence

May 2023 – Present
North South University, Bangladesh
Coordinator, Career & Placement Center (CPC), School of Business and Economics (SBE)

  • Organizing career programs, workshops, and major events
  • Collaborating with academic counselors
  • Conducting employment research
  • Promoting CPC services to enhance students' employability and create career opportunities

July 2014 – December 2017
BonNit Educational Services, USA
Marketing Consultant

  • Helped to develop courses while the professor was working as an adjunct professor and curriculum designer

January 2010 – November 2013
Business Mind LTD (BML), UK
Marketing Officer (E-Marketing Officer; 2012–2013)

  • Researched industries, markets, demographics, trends, sales results, and other data related to client products or services
  • Analyzed competitor offerings, including specifications, market share, pricing, and promotional materials
  • Produced detailed reports with research findings and analysis to create and implement marketing strategies

Training

27 February 2023
Office Management Trainer, Narayanganj College
Conducted under The World Bank, National University, and the Ministry of Education, Bangladesh


Judging Roles in Business Competitions

February 2026
Judge, Hult Prize 2026 (Grand Finale)
North South University, Bangladesh

  • Evaluated finalist teams’ social business ideas and pitch decks
  • Assessed innovation, feasibility, and impact
  • Conducted Q&A sessions
  • Provided scores based on structured judging criteria to support social entrepreneurship and student innovation

27 October – 4 November 2024
Judge, HR Calibration 4.0
North South University, Bangladesh

  • Assessed candidate performances and provided constructive feedback
  • Contributed to the development and refinement of HR practices by ensuring fair and consistent evaluation standards

20 – 21 February 2024
Judge, Intra-Ignite 2024
Haq's Bay Automobiles Ltd. – Intra-NSU Business Competition

  • Evaluated submissions from participating teams in the first round
  • Provided feedback to enhance students' understanding of business practices and competition strategies

30 September – 3 October 2022
Judge, Intra-Ignite 2022
Walton Laptop – Intra-NSU Business Competition

  • Served as a second-round judge in the final round
  • Provided critical assessment and feedback to enhance students' business acumen and presentation skills
Courses
  • MGT 210: Principles of Management
  • MGT 212: Organizational Management
  • MGT 351: Human Resource Management
  • BUS 251: Business Communication
  • MGT 368: Entrepreneurship
  • HRM 340: Training and Development
  • HRM 380: Compensation Theory & Practice
  • BUS 498: Internship
Membership and professional Activites
  • Delta Mu Delta International Honor Society, USA 
  • Golden Key International Honour Society, USA
Research Interests
  • Human Resource Management (HRM)
  • Organizational Behavior and Development
  • Sustainability and Future of Work
  • Digital Transformation in Education and Workplaces
  • Gender and Development Studies
  • Consumer Behavior and Marketing